Family-Owned. Community-Focused. Solar for Life.
We're not a national call center or a faceless corporation. We're your neighbors—a local, family-owned solar brokerage dedicated to helping Northern California families find the right solar solution.
Our Story
Our journey started in the Central Valley, where we grew up watching families struggle with unpredictable PG&E bills and summer energy spikes. As a family rooted in this community, we knew there had to be a better way.
We started Luminoso Power because we were tired of seeing neighbors get confused, pressured, and sometimes taken advantage of by large solar companies that didn't care about their unique situations. We wanted to create something different—a solar brokerage that treats every family the way we want our own family treated.
Our mission is simple: helping our neighbors save on energy while providing honest guidance every step of the way. We're not here to push products—we're here to find the right fit for your home and your budget.
"Treating every family like our own"
Our Values
These principles guide everything we do at Luminoso Power.
Trust & Transparency
No hidden fees, no confusing contracts. We explain every step clearly so you always know what to expect.
Family First
We treat every family the way we want our own family treated—with respect, patience, and genuine care.
Local Expertise
Born and raised in Northern California, we understand the unique challenges and opportunities of our region.
Zero-Pressure Approach
We educate, we guide, but we never push. Your solar decision should feel right, not rushed.
Meet the Team
The family behind Luminoso Power.
Lorenzo
Founder & Family Man
As a husband and father in Northern California, I know what it feels like when the PG&E bill spikes in summer, or when the power goes out during fire season. I built Luminoso Power to help families like mine take control of their energy future with confidence and clarity.